São Paulo, BR
At Guerbet, we build lasting relationships so that to enable people to live better. This is Our Purpose.
We are a global leader in medical imaging, offering an extensive portfolio of pharmaceuticals, medical devices, digital and AI solutions, for diagnostic and interventional imaging. As a pioneer in the field of contrast products since the last 95 years ,we continuously innovate. We dedicate 10% of our revenue to Research & Development such as to improve the diagnosis, prognosis and quality of life of patients.
Achieve, Cooperate, Care and Innovate are the values that we share and practice on a daily basis.
Working at Guerbet is not only being part of a multicultural team of 2,600 people across more than 20 countries, but, it is above all about playing a unique role in the future of medical imaging.
For more information on Guerbet, go to www.guerbet.com and follow Guerbet on Linkedin, Twitter, Instagram and Youtube
WHAT WE ARE LOOKING FOR
The Brazil Product Manager (PM) will be responsible for developing and implementing the business and marketing plans for Guerbet product portfolio in Brazil. He/she will be accountable for defining its strategies and execution plans, as well as acting as a liaison with the global marketing team.
In these capacities he/she will report directly to the Latin America Regional Marketing Lead.
YOUR ROLE
• Driving all the marketing activities in Brazil, including marketing and business plans, segmentation, pricing strategy, positioning, promotional initiatives, product life cycle plans, demand planning and future product developments.
• Leading new products launching plans for Brazil
• Collaborating with local Sales team and General Manager to define and implement the marketing strategies and tactics in the most relevant regions and segments.
• Developing and adapting promotional strategies as needed, to succeed with the life cycle management of each product and category based on market trends/needs. Including Digital marketing strategies.
• Working closely with the sales team to get a deep understanding of customers' needs and how Guerbet products and services are meeting them to develop effective strategies.
• Identifying competitive activities and best practices in each market for the company' different products and services in the region
• Developing, together with the LATAM medical affairs team, long term relationships with key opinion leaders from the health care professional community (KOL’s) in radiology and Interventional Radiology fields.
• Proposing and managing cluster marketing investment plan, according to Guerbet’s product’s needs, defining and monitoring the ROI oof the different marketing programs to be executed.
• Developing comprehensive training plans both for the sales team and the health care professionals in close collaboration with the LATAM medical affairs team.
• Lead IBP (Integrated Business Planning) focusing on demand forecast in collaboration with Demand Planning, Supply Chain, Sales and other relevant areas for the different product categories.
•Developing and monitoring market intelligence strategies and initiatives to make sure Guerbet gain market share for its key product categories
•Actively support CRM (Customer Relationship Management) adoption among key stakeholders, particularly sales team.
• Collaborating with global & regional Marketing teams providing inputs for global strategies development and implementation.
YOUR BACKGROUND
- Bachelor’s degree in marketing, business or equivalent. MBA plus
- Minimum 3 years’ experience in the medical device/ healthcare business segment. Medical device sales and marketing experience is highly valuable
- Sales background will be highly valuable.
- Excellent communication and presentation skills in Portuguese & English
- Advanced Excel skills required for data analysis
- Fluent in English (written and oral)
- Highly self-motivated, detailed and results oriented, resilient, autonomous
- Strategic mindset
- Availability to travel (~25-35%) both locally and internationally
Reason to join US
Much more than a Competitive salary,
We offer continued personal development. When you join Guerbet, you :
- Are choosing a global leader with recognized expertise in diagnostic and interventional imaging,
- Are joining our 2820 collaborators who are committed every day to offering innovative solutions to improve quality of patient’s life all over the world,
- Are joining a company where we value diversity of talents coming from various horizon.
We # Innovate # Cooperate # Care #Achieve at Guerbet.
Guerbet is an Equal Opportunity Employer. As an organization, we believe that no individual should be discriminated against because of their differences, which includes the following: age, disability, ethnicity, gender, gender identity and expression, religion, or sexual orientation. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, or any other basis as protected by federal, state, or local law. Guerbet is committed to diversity, equity, and inclusion.
Guerbet provides accommodations to applicants and employees with disabilities. If you need an accommodation to apply for a position please send an email to careers@guerbet.com or you can also call this number +19843443717